
About
I'm Swopneel, an SEO consultant in Kathmandu, Nepal.
I have 5+ years of experience in SEO and have completed 20+ projects for local businesses, online stores and startups across Nepal, Australia and the USA. I focus on technical SEO, local SEO and content that brings in customers, and I report on it in plain language.
Taking on 2 new clients this month
Principles
How I approach every project
- Revenue over rankings
- A page-one position that brings no customers is a vanity number. I tie every task to leads, calls or sales.
- Plain language
- If I can't explain a recommendation without jargon, it doesn't go in the report.
- Fix the foundation first
- Crawling, indexing and speed come before content. New pages can't rank on a broken base.
- Show the data
- Everything is measured in Search Console and Analytics, and you get access to both.
Toolkit
What I work with
Google Search ConsoleGoogle Analytics 4Google Business ProfileAhrefsSemrushScreaming FrogPageSpeed InsightsSchema markupWordPressShopify
Testimonials
What clients say
Reliable and knows what he's doing.
SEO for an e-commerce store isn't simple, but Swopneel made it manageable. He optimized our product and category pages, fixed technical issues that were holding us back, and gave us a clear keyword strategy to grow organic traffic. We see steady improvement in search visibility and traffic to key product pages. Reliable and knows what he's doing.
Every recommendation explained in plain terms.
We brought Swopneel in to improve our organic search presence, and he approached it methodically: technical audit first, then a clear on-page and content plan, not just guesswork. Our site visibility improved noticeably within a few months, and he explained every recommendation in plain terms instead of jargon. Would work with him again.
A level of structure we hadn't seen before.
Swopneel handled our SEO with a level of structure we hadn't seen before. He ran a full technical audit, cleaned up issues that were holding our site back, and gave us a clear content and keyword plan instead of vague recommendations. Our organic visibility improved steadily over his work, and he was easy to reach and communicate with throughout. Would recommend him without hesitation.
Let's look at your site together.
Send me your website and I'll send back three things worth fixing this week.